Visionaire Presents KAWS <br> A VR Experience

Visionaire Presents KAWS
A VR Experience

Visionaire concepted and produced a Virtual Reality film with artist KAWS in collaboration with M&M's 75th Anniversary. A studio visit gone awry was the central theme of this immersive experience wherein the studio itself becomes a canvas for the artist and his assemblage of iconic characters. Mounted as an ambitious installation at the iconic New York Public Library in the heart of NYC, Visionaire offered this experience on the best VR goggle gear, free to the public, with special teasers screened on JumboTrons in Times Square in New York City to promote the event. Thousands of people lined up to enter KAWS' mind.