Visionaire 54 SPORT celebrates the the 75th anniversary of Lacoste, using the polo shirt as an artist’s canvas to create the first-ever wearable publication. Realized in full-color, full-coverage photographic printing, the polo shirts in 54 SPORT featured eye-popping artworks by Nick Knight, David Byrne, and Thomas Ruff, just to name a few. For a polo shirt that reinterpreted vintage posters of Pedro Almodóvar movies, art director Juan Gatti took inspiration from the street. “I tore actual posters and then we took a picture for the polo shirt,” he said. For artist Richard Phillips, SPORT captured his process from start to finish. “The shirt became a physical representation of the complete creative process.”
This edition is comprised of 4 Volumes sold separately each containing 3 different artist-printed Lacoste polo shirts. Volumes are as follows:
VOLUME 1: Michael Stipe Size Small, Karl Lagerfeld Size Medium, Nick Knight Size Large
VOLUME 2: Thomas Demand Size Small, David Byrne Size Medium, Inez and Vinhoodh Size Large
VOLUME 3: Pedro Almodovar Size Small, Tomas Ruff Size Medium, Peter Lindbergh featuring Linda Evangelista and Kirsten Owen Size Large
VOLUME 4: Phil Poynter Size Small, TJ Wilcox Size Medium, Richard Phillips featuring Coco Rocha Size Large
