31 BLUE fulfills two dreams: to make an issue of large-format, poster-size images and to sew the issue into a custom-made garment, in this case, a limited-edition Levi’s turn-of-the-century One-Pocket Sack Coat. Sponsored by Levi's, much of the artwork focuses on Americana. Inez van Lamsweerde and Vinoodh Matadin photographed Shalom in an American-flag T-shirt. Richard Phillips overlaid a 1970s-style smiley face on a detailed drawing of a sneering girl. Marcus Piggott and Mert Alas treated us to an iconic close-up of Kate Moss wearing a Levi’s collar piece reconstructed to read “Levi’s.’’ More contributions came from Fabien Baron, Greg Foley and Orfi, David Armstrong, Nan Goldin, and Gary Hume.
