41 WORLD, sponsored by Gap, began with a simple chain letter and a brief that asked everyone — anyone, in fact — to submit one photo of what life looks like in their part of the world. Within months, Visionaire had amassed thousands of images. The chosen 250 works were bound in a Cheetos-orange corduroy book and tucked inside a matching tote bag, designed by Emma Hill, who went on to become creative director at Mulberry. For photographer Craig McDean, whose contribution combined elements of several different locales, the issue summed up his zeitgeist. The work underscored McDean’s understanding of the world as ever-evolving. “Elements like architecture and geography are never static — they are always moving, growing, changing.”
